SEO advice is like flat-pack furniture with half the instructions missing
Keywords. H1s. Meta descriptions. Internal links.
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What the bloody hell does it all mean?
You’ve heard the terms, but right now they feel like a bag of mysterious screws left over after building a wardrobe. You know they’re probably important, but where on earth are they supposed to go?
That’s where I come in.
I'll explain everything in plain English, as we go through and write one of your website pages together.
No code, baffling tech-speak or dancing koalas will be present during the training.
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Just your business, your words and one properly optimised page you can use as the blueprint for the rest of your website.
Three steps. Two Zoom calls. One optimised page. Zero faff.
This is how our 1-to-1 SEO training will work:
30-MINUTE BRAIN RUMMAGE
PERSONALISED KEYWORD RESEARCH
90-MINUTE TRAINING + EDITABLE PAGE DRAFT
First, we’ll spend 30 minutes rummaging through your business to pin down the USP, audience and key messages for your chosen page. I’ll then research keywords for up to five pages and map out the page we’ll tackle.
On our second Zoom, we’ll write and optimise that page together in a fully editable Microsoft Word document while I explain what goes where, why it matters and how to repeat the process.
START WITH THE RIGHT WORDS
What gets sorted in your one-to-one SEO training?
Everything is taught through the page we’re building, so every new bit of SEO knowledge has somewhere useful to go.
THE RIGHT KEYWORDS
Understand what your clients are searching for, which keyword belongs on which page and how to use it without repeating the same phrase like a malfunctioning parrot.
HEADINGS & PAGE STRUCTURE
Learn what H1s, H2s and H3s actually do, then use them to create a page people, Google and AI can follow & fall in love with!
MESSAGING THAT SOUNDS LIKE YOU
Turn your USP, expertise and personality into useful copy without letting ChatGPT replace your entire voice with corporate porridge.
THE FINISHING TOUCHES
Sort your page title, meta description, internal links, images and calls to action, so the whole page stops lounging around the internet eating biscuits and starts earning its keep.
Your trainer: "SEO" Jo
SEO Training that's clear, practical, and yours to keep
Everything will be explained in plain English while we work through your page together.
Afterwards, you’ll have:
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Your fully editable page draft in Microsoft Word
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Personalised keyword research for up to five website pages
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The recording of our training, so you can revisit anything whenever you need it
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A clear process for tackling the rest of your website
Jo is just brilliant at explaining SEO in a way that makes sense to an SEO novice like me. Her follow up is great with session videos and information notes so I can go back and refresh myself on what we have discussed. I have a much better understanding now of how SEO works and how to get the best out of it for my business. Thank you!
Highly recommend Jo.
- Eileen (Hypnotherapist)
Right then, how much for the whole SEO shebang?
The complete one-to-one SEO training package is £395.
That includes:
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Your 30-minute Brain Rummage call.
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Personalised keyword research for up to five pages.
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Your 90-minute practical SEO training.
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One fully editable page draft in Microsoft Word.
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The recording of our training to watch back whenever you're ready to do the next page.
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A process you can use across the rest of your website.
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PDF documents to help guide you through.
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This is SEO with its sleeves rolled up.
By the end, you’ll have one of your actual website pages drafted, optimised and ready for your final tweaks.
...Far more useful than a workbook destined to spend eternity underneath a takeaway menu!