YOUR WEBSITE WAS MADE FOR THE BUSINESS YOU HAD BACK THEN
Maybe you built it yourself at 11pm, with a cold cup of tea and a side plate of colourful language.
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Maybe a designer did it. Or your great uncle Milton. Lovely man. Should never have been given the website password.
SINCE THEN, YOU'VE BECOME BLOODY GOOD AT WHAT YOU DO. YOU'VE BECOME AN EXPERT!
Perhaps that means you're networking, collaborating, delivering workshops, or even giving talks now.
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People meet you. Get excited. Look you up.
And find your expertise and personality wrapped in enough corporate waffle to soundproof Wembley.
TIME TO SWAP THE WAFFLE FOR THE REAL YOU.
You want a website that captures who you are now and does its share of the marketing, so closing Instagram doesn't feel like shutting the business.
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But what deserves a starring role? Which stories matter? What do your clients love that you've completely forgotten to mention?
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That's where I come in, like a whirlwind of ideas and jazz hands!
YOUR PERSONALITY TAKES CENTRE STAGE. SEO WORKS THE SOUND DESK
Clear website messaging shows people why you're worth choosing. SEO helps them find you. Get both playing in tune and you can finally:
KNOW WHAT TO SAY
Turn those tangled thoughts into words that feel like you and make your difference clear.
OWN YOUR EXPERTISE
PULL IN YOUR PEOPLE
Get your hard-earned know-how onto the page. Send your link with a smug little grin instead of an apology.
Attract more enquiries from people who get your approach, appreciate your expertise and are absolute dreamboats to work with.
WEBSITE MESSAGING & SEO: WHERE SHALL WE START?
Different Routes, Same Destination
Find the one that sounds familiar. You don't need to diagnose your own website. That's my department.
"I'm good at what I do, but I struggle to explain what makes me different."
BACKSTAGE PASS · POSITIONING & MESSAGING
You've got the experience, stories and opinions. Let's work out which ones your future clients need to hear.
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We'll uncover your strongest selling points and turn them into messaging, a drafted homepage and an immersive design concept that captures your whole bloomin' vibe (includes your own personal soundtrack!)
"I know what makes my business different. I need my website to explain it better and help more people find me."
WEBSITE MESSAGING & SEO
Let's connect your expertise with what your clients are searching for. That's what good SEO for small businesses should do.
Keyword research, website copywriting and clear page structure, so people can find your services and understand why to choose you.
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So the next time someone asks "How did you find me?", the answer is "Google, actually."
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Want to learn? I'll show you how. Want it off your plate? Hand it over.
"The words, the look, the whole thing. My website needs a proper rethink."
WIX WEBSITE DESIGN & SEO
Let's bring it all together in a website that finally fits your whole vibe!
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Messaging, design and SEO working together from the start. Your personality gets a proper part and your expertise shines brighter than a sea of phone torches during a power ballad at a concert!
YOU'VE TRIED TO FIX IT.
IT STILL DOESN'T SOUND LIKE YOU.
You bought the template with the stock photo of a woman laughing at a salad.
... or a man looking smug at his laptop.
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You asked ChatGPT to make it “more professional”. It came back sounding like a building society.
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You rewrote your About page at 11pm. Then again at 7am. Then you bloomin’ well put it back how it was!
SO I GET NOSEY. PROFESSIONALLY.
Before the words, keywords or photos of you holding your coffee cup or standing against an interesting wall, we chat.
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I ask questions. You tell stories, go off on tangents and casually mention something brilliant like it's absolutely nothing.
"Hang on, why isn't THAT on your website?"
We get into what you know, what you care about and why you do things your way. The opinions, experiences and personality that never made it into "professional website mode".
THEN I BRING IT TOGETHER IN
Website messaging that captures your expertise and sounds like you on a really good day.
Small business SEO that connects what people search for with what you do best.
Words and design that make your future clients feel right at home.
Sounds like your cuppa chaaaa? Then book a chat:
Good conversation lead to great websites!
NICE TO MEET YOU PROPERLY, I'M SEO JO.
Music-Obsessed Movie Nut.
I'm a content strategist, SEO specialist and the person who'll wonder what your business would sound like if it were a song.
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In fact, in Backstage Pass, music is part of how I explore your business's personality, emotion and energy. ​​
THAT'S HOW MY BRAIN WORKS. WORDS, VISUALS, MUSIC AND FEELING.
I want your website to capture your business as clearly as the opening bars of a favourite track.
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With more than 20 years in digital content, I bring the experience to back up the enthusiasm.
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You bring your expertise and personality. I'll help the right people find it, feel it and think, "YES. This is who I've been looking for."
RAVE REVIEWS
How Ladybird SEO has helped small businesses like yours.
★★★★★ "It finally feels like the online presence I always wanted."
"When I first started my business, I built my own website. It worked fine in the early days, but as my business began to grow and attract more attention, I knew it was time to invest in something that truly represented the quality and professionalism of my services. […] After working with Jo, it finally feels like the online presence I always wanted, one that reflects the quality of the service I deliver and the values behind my business."
- Richard, Skyline Property Surveys
★★★★★ "I would be lost without Jo."
"I would be lost without Ladybird SEO (Jo). She has revolutionised my business and her ongoing support is so valuable to my business. Highly recommend."
- Hannah, HLP Therapy
SOME OF THE SMALL BUSINESSES I'VE WORKED WITH
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READY FOR YOUR WEBSITE TO CATCH UP WITH YOU?
Maybe it’s the words. Maybe it’s the SEO. Maybe your whole website is still partying like it's 1999, and everyone else went home years ago!
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Tell me what isn’t working and what you wish your website would do instead. I’ll have a proper nosy and show you the best place to start.
Free 20-minute website chat. No hard sell, no awkward sales routine. Just an honest conversation about what’s gone wonky and how we can sort it.